Tuesday, January 22, 2013

Peter Sims on Steve Jobs' biggest mistakes

On the Harvard Business Review blog network, author Peter Sims ("Little Bets: How Breakthrough Ideas Emerge from Small Discoveries," which I reference in the Mistake Bank book) enumerates some of Jobs' mistakes along the way to building Apple into the most valuable company in history. Writes Sims:

Like any creative process, any entrepreneur who wants to invent, innovate, or create must be willing to be imperfect and make mistakes in order to learn what works and what does not.

Well-known failures like NeXT and the Apple Lisa are listed, in addition to other smaller missteps. You might argue with the inclusion of one or more of these mistakes, but the larger point is that Steve Jobs didn't bat 1.000 at Apple. He took a lot of swings, and missed sometimes. In the long run, however, we remember the hits.

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